What is an effect of "last call" in a bar?

The effect of "last call" in a bar primarily indicates the imminent closing time for alcohol service. This term is used to alert patrons that they have a limited time to order drinks before the establishment stops serving alcohol for the night. It serves as a cue for customers to finalize their drinking for the evening, often leading to a surge in late orders as patrons rush to make their last purchases. This communication is crucial for both the establishment's operations and for ensuring that patrons understand the time constraints surrounding alcohol service.

Understanding last call is essential for responsible business practices within the hospitality industry, as it helps manage customer expectations and maintain a safe drinking atmosphere as the night progresses.